catchword

Meaning

1. (historical) A word under the right-hand side of the last line on a book page that repeats the first word on the following page.
2. The last word of a speech, serving as a cue for the next speaker.
3. A word or expression repeated until it becomes representative of a party, school, business, or point of view.

Synonyms

slogan

motto

watchword

catch phrase

running title

guideword

catchphrase

shibboleth

running head

guide word

formula

header

byword

password

buzzword

wishing speech

signal

battle-cry

standing joke

streamer

trap

🪤

bait

honeypot

axiom

encouraging speech

cue

custodian

footer

Translations

slogan

Schlagwort

lemma

reclamo

lema

devise

slogan

Stichwort

Kolumnentitel

titolo di colonna

titre de colonne

motto

wachtwoord

formule

Pronounced as (IPA)

/ˈkætʃwɜːd/

Etymology

From catch + word.